El Mate was created by a former athlete with one specific need: to find a better source of energy in everyday life.

Coffee caused crashes, and energy drinks were full of sugar.

The solution?

With roots from Argentina, where yerba mate has been a part of everyday life for centuries, we knew this was something we had to share with the Norwegian culture.

Yerba mate was originally drunk as a hunting ritual among the indigenous people of South America, for physical energy and mental focus.

Fast forward to today, and we’re offering the benefits of yerba mate to today’s high-performers.

Whether it’s sports, entrepreneurship, studies or similar where energy and focus are essential.